Strategic Planning Day 3: SWOT Analysis

It is currently the third day of the Situational Analysis and Strategic Planning workshop for the Tourism Development plan of the cities and provinces. The venue is at Gateway Hotel here in Pavia, almost in the far outskirt border of the city. The first group session for the day of the participants is on checking the Strengths, Weaknesses, Opportunities and Threats in the Tourism situation of Iloilo City in terms of Economic, Social, Environmental and Infrastructure sector. The Iloilo City TWG can give out a lot of items but the difficult part here is on identifying and sorting it to the right column. This is a challenge on looking at each item and debate on its meaning & implication.

We will see what we will come up at the end of the day and hopefully it is not that mind-tiring.

The information gathered so far:

Strengths
Availability of infrastructure and facilities that can cater to tourists.
Easy access to top tourist attractions outside the city.
Existence of seaports that can cater to cruise ships.
Existence of tourism-related plans and policies to support tourism development.
Presence of high-performing educational institution.
High-literacy and English-speaking population.